VISUAL COMMUNICATION DESIGN II (6 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: State what a layout is; Explain elements of design hierarchy in a layout; Design and present an idea of layout style in accordance with target or trend; Apply a good layout design from any kind of medias.

Topics:

1. Introduction to Layout Design;
2. Principles & Element of Design;
3. Hierarchy in Layout;
4. Developing Layout Structure; Grid System;
5. Gestalt in Graphic Design;
6. Developing from Concept to Visualization;
7. Media Characteristics and the Use;
8. Designing Print Ad;
9. Playing with Environment;
10. Tactical Campaign Program.