Entrepreneurship ( 4 Credits)

Learning Outcomes:

Identify personality of entrepreneurs and innovative business idea, Analize business model and business model environment, Generate the nature of entrepreneurship and the management of own project, Categorize the business model of the business, Construct the business plan of new business

Topics:

1. Entrepreneurship and The Personality of Entrepreneurship
2. Market Overview
3. Idea Generation and Business Model
4. Customer Insight and Developing Value Proposition and How toGet In Touch with Customer
5. Recognizing Business Keys and the Financial Aspects of the Business
6. Dealing with Expo and Market Segmentation
7. Personalized Your Business No-Redefining the Business Model
8. Defining the Core of the Business – Case Study: Market
9. Mapping the Sales Proces – Case Study: Value Proposition
10. Designing the Business Model and Identifying the Key Assumptions
11. How to Develop Product Plan and Product Design
12. Evaluating Business Model and Organizing the Business