HOTEL MANAGEMENT INFORMATION SYSTEM (2 credits)
Learning Outcomes:
On successful completion of this course, student will be able to: Describe basic information systems concepts and terminology; Identify some organizational strategies that can be adopted by hospitality industry; Classify various security threats that give impact to hospitality industry; Analyze several types of information systems for hospitality industry.
Topics:
- Introduction to Information Systems;
- Organizational Strategy, Competitive Advantage, and Information Systems;
- Case Study 1 : Hilton’s Porter Five Forces Model & Problem Solving Activity;
- Ethic, Privacy & Information Security;
- Hardware & Software;
- Data & Knowledge Management;
- Case Study 2 : Why Hotels Should Apply Big Data Analytics To Provide a Unique Guest Experience;
- E-Business & E-Commerce;
- Group Assignment: E-Commerce Business Model & Problem Solving Activity;
- Customer Relationship Management and Supply Chain Management;
- Case Study 3 : Hotels Take ‘Know Your Customer‘ to New Level & Problem Solving Activity : Supply Chain Hotel Management;
- Information Systems within The Organization;
- Business Analytics.
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