Electronic Business Strategy and Management
Learning Outcomes
On successful completion of this Course, students will be able to: Analise business needs, problem sources and opportunities; Plan and design business strategy by utilising electronic media and technology; Manage and execute electronic business operational; Developing electronic blueprint and interaction on various digital platforms and frameworks; Harness the required soft-skill and implement the best practices to be a future IT leader; Proficient in Electronic business entrepreneurships.
Topics
- Overview of Electronic Business Strategy and Management
- The Market: Defining Consumers
- Production & Value Creation
- E-Business Technology & Infra-structure
- Electronic Marketing
- Best Practices: CIO Interview Assignment
- Web Development Framework & Usability
- Mobile Commerce & Phone Platforms
- New Digital Media & Research Development
- Electronic Business Plan Overview
- Customer Relationship Management
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