People Innovation Excellence


Learning Outcomes:

Students are expected to be able to describe and explain graphic design as a study, art, and the future career in the field. They must be able to identify, describe and apply basic theory and techniques in graphic design and visual communication, and then apply basic skills in using appropriate technology on project works which must communicate effectively to their range of audience, and exhibit the project.


This studio course teaches basic terms, comprehensions, and layouts in the world of graphic design, such as brainstorming methods, thumbnail sketches, positive and negative spaces, cropping, etc. Class projects will be based on manual sketches and exercises, projects gear for explorations and experimentations as well as each student’s personal interest. While taking the students through the graphic design process from concept to finished projects, verbal skills are also developed through critiques and class discussions.

Pre-requisite(s): None

Published at : Updated

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