People Innovation Excellence
 

IDEA GENERATION AND OPPORTUNITY DISCOVERY (4 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: Identify Successful Business Idea; Explain How to Create Profitable Company; Construct Dreams into a licensing goldmine.

Topics:

  1. Opportunities for Inventor- Entrepreneurs in the Twenty-First Century;
  2. Do You Have What It Takes?;
  3. Keep It Simple;
  4. Watch Your Back;
  5. Ready, Set, Launch!;
  6. Guest Lecturer: Entrepreneur: How to Win Business Competition;
  7. Flip The Switch;
  8. Power Marketing Made Simple;
  9. Winning and Losing at Retail;
  10. Guest Lecturer: Entrepreneur: How to Sell Business Idea to Investors?;
  11. The Beauty and Opportunity of Open Innovation;
  12. Look for Marketable Ideas;
  13. Get Creative and How To Pick Winner;
  14. Will It Sell and Is It Doable?;
  15. Create Sales Tools That Sell Benefits;
  16. Kick Fear to The Curb;
  17. Cut a Great Deal;
  18. Project Presentation.

 


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