People Innovation Excellence


Learning Outcomes:

On successful completion of this course, student will be able to: Explain the business foundations and the process of successfully launching and growing a small-to-medium enterprise as an entrepreneurial venture and the impact of entrepreneurial firms on economy and society; Apply the concepts of feasibility analysis; business model and business plan; legal forms; marketing; negotiation; finance; human capital; operation, and ICT; Analyze the entrepreneurial process and business opportunities; Design the scratch of venture creation.


  1. Ethics, Social Responsibility, and Green Business;
  2. Know Yourself and Choosing the Right Business;
  3. Inside the Entrepreneurial Mind: from Ideas to Reality;
  4. Understanding Market Potential and Doing Market Research;
  5. Conducting a Feasibility Analysis;
  6. Designing a Business Model;
  7. Building a Powerful Bootstrap Marketing Plan;
  8. Crafting a Business Plan and Building a Solid Strategic Plan;
  9. Buying an Existing Business and Franchising;
  10. How to Choose Wisely the Legal Forms of Ventures in Indonesia (GUEST LECTURER);
  11. Branding;
  12. Salesmanship;
  13. Advertising Strategies;
  14. Managing Technologies, Social Media, and E-Commerce;
  15. Pricing and Credit Strategies;
  16. Negotiation;
  17. Choosing the Right Location and Layout;
  18. Product and Inventory;
  19. Building a New Venture Team;
  20. Creating a Successful Financial Plan and Calculating the Start-Up Costs;
  21. Managing Cash Flow;
  22. Sources of Financing, Equity and Debt;
  23. Launching Strategy of the Business (GUEST LECTURER);
  24. Global Aspects of Entrepreneurship;
  25. Growth Strategies;
  26. Planning for the Next Generation and Harvesting the Business.

Published at : Updated

Periksa Browser Anda

Check Your Browser

Situs ini tidak lagi mendukung penggunaan browser dengan teknologi tertinggal.

Apabila Anda melihat pesan ini, berarti Anda masih menggunakan browser Internet Explorer seri 8 / 7 / 6 / ...

Sebagai informasi, browser yang anda gunakan ini tidaklah aman dan tidak dapat menampilkan teknologi CSS terakhir yang dapat membuat sebuah situs tampil lebih baik. Bahkan Microsoft sebagai pembuatnya, telah merekomendasikan agar menggunakan browser yang lebih modern.

Untuk tampilan yang lebih baik, gunakan salah satu browser berikut. Download dan Install, seluruhnya gratis untuk digunakan.

We're Moving Forward.

This Site Is No Longer Supporting Out-of Date Browser.

If you are viewing this message, it means that you are currently using Internet Explorer 8 / 7 / 6 / below to access this site. FYI, it is unsafe and unable to render the latest CSS improvements. Even Microsoft, its creator, wants you to install more modern browser.

Best viewed with one of these browser instead. It is totally free.

  1. Google Chrome
  2. Mozilla Firefox
  3. Opera
  4. Internet Explorer 9