People Innovation Excellence

INTRODUCTION TO MANAGEMENT AND BUSINESS (4 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: Describe the principles of management, the decisions making process, doing and managing diversity in a global environment, ethical behavior, managing change and innovation; Explain setting goals and plans, competitive strategies and traditional and contemporary organizational designs, effective interpersonal & organizational communication, contemporary view of leadership, the control process, creating a wealthy economy and functions of business; Analyze management functions, understanding the economic system, basic forms of business ownership, the entrepreneurial challenge, production processes, the value of motivation, the marketing mix, and financial planning; Apply management and business functions in workplace.

Topics:

  1. Managers in the Workplace;
  2. Making Decisions;
  3. Managing in a Global Environment;
  4. Managing Diversity;
  5. Managing Social Responsibility and Ethics;
  6. Managing Change and Innovation;
  7. Planning Work Activities;
  8. Managing Strategy;
  9. Designing Organizational Structure- Basic and Adaptive Designs;
  10. Creating and Managing Team;
  11. Managing Communication;
  12. Motivating Employees;
  13. Being an Effective Leader;
  14. Monitoring and Controlling;
  15. Taking Risks and Making Profits within the Dynamic Business Environment;
  16. Understanding Economics and How It Affects Business;
  17. How to Form a Business;
  18. Entrepreneurship and Starting a Small Business;
  19. Production and Operations Management;
  20. Human Resources Management;
  21. marketing : Helping Buyers Buy;
  22. Developing and Pricing Goods and Services;
  23. Distributing Products and Using Effective Promotions;
  24. Financial Management;
  25. Using Securities Markets for Financing and Investing Opportunities;
  26. Using Technology to Manage Information.

 


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