People Innovation Excellence

Business Management and Marketing

Student Outcomes

Upon successful completion of the four year program, students are expected to be able to:

  1. To describe and articulate business management and marketing principles and practices.
  2. To study and analyze global business environment from business management and marketing perspective
  3. To apply critical thinking in business management and marketing problem solving.
  4. To design, implement, and evaluate business and marketing strategy to meet stakeholder’s expectation.
  5. To integrate ICT capabilities in supporting business management and marketing strategies.
  6. To perform effective business communication both in written and verbal form towards a wide range of audience.
  7. To demonstrate abilities in cross-cultural communication.
  8. To demonstrate awareness of social and ethical issues in business decision making process.
  9. To apply leadership, team-working and entrepreneurial skills in professional environment.
  10. To apply creative and innovative thinking in the development and implementation of business and marketing strategies.

Published at : Updated

Periksa Browser Anda

Check Your Browser

Situs ini tidak lagi mendukung penggunaan browser dengan teknologi tertinggal.

Apabila Anda melihat pesan ini, berarti Anda masih menggunakan browser Internet Explorer seri 8 / 7 / 6 / ...

Sebagai informasi, browser yang anda gunakan ini tidaklah aman dan tidak dapat menampilkan teknologi CSS terakhir yang dapat membuat sebuah situs tampil lebih baik. Bahkan Microsoft sebagai pembuatnya, telah merekomendasikan agar menggunakan browser yang lebih modern.

Untuk tampilan yang lebih baik, gunakan salah satu browser berikut. Download dan Install, seluruhnya gratis untuk digunakan.

We're Moving Forward.

This Site Is No Longer Supporting Out-of Date Browser.

If you are viewing this message, it means that you are currently using Internet Explorer 8 / 7 / 6 / below to access this site. FYI, it is unsafe and unable to render the latest CSS improvements. Even Microsoft, its creator, wants you to install more modern browser.

Best viewed with one of these browser instead. It is totally free.

  1. Google Chrome
  2. Mozilla Firefox
  3. Opera
  4. Internet Explorer 9