Upon successful completion of this course, each student has the ability to: communicate and present creative and innovative design solutions to professional standards; implement a range of creative methods and technical skills through exploration and experimentation in response to recognized design problems and produce appropriate solutions; appraise an independent judgment and articulate reasonable arguments on aesthetics; demonstrate critical thinking to solve design problems relevant with the market research, consumers, and environment aspects; and apply critical thinking in fashion business and management problem solving through applied research with innovative design solutions through a design research basis in fashion.
The Fashion Management final project requires students to produce promotional project outcomes and design a creative promotional strategy and develop a new brand to show evidence of the competencies gained from the whole four years of study. Students need to come up with creative solutions and apply innovative ideas to their brand campaign. At the end of the semester, students will prepare to exhibit their work through the graduate exhibition.
Pre-requisite(s): Fashion Research Exposure
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