People Innovation Excellence

INTERNATIONAL COMMUNICATION AND MULTICULTURALISM (4 Credits)

Learning outcomes:

On successful completion of this Course, students will be able to: Explain key concepts in the field of international communication in international relations; Describe key theories and/or scholars in the field of international communication in international relations; Apply international communication theories to a range of global issues in international relations; Integrate theory and cases to explain problems of international communication in both conventional as well as contemporary forms of international communication.

Topics:

  1. Introduction: Global Communication;
  2. Development Research Traditions and Global Communication;
  3. American Multimedia Giants;
  4. Stakeholders of Global Communication Systems;
  5. Global Issues, Music and MTV;
  6. CNN International: Role, Impact and Global Competitors;
  7. The Roles of Global News Agencies;
  8. Media in the Middle East and North Africa;
  9. The Role of Global Advertising;
  10. The Message: The Role of International Organizations;
  11. The Medium: Global Technologies and Organizations;
  12. Study Visit: The Internet, the New Frontier;
  13. Patterns and Prospects on International Medias in a Global World.

Published at : Updated

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