People Innovation Excellence

E-BUSINESS SYSTEM (4 Credits)

Learning Outcomes:

On successful completion of this Course, students will be able to: Define e-business and e-commerce system related terms; Explain e-business overview and its impact to business, society and technology; Apply e-business system to corporate strategy; Analyze e-business strategy for competitive advantage.

Topics:

  1. Overview of Electronic Commerce
  2. E-Commerce: Mechanisms, Infrastructure, and Tools
  3. Retailing in Electronic Commerce: Products and Services
  4. B2B E-Commerce
  5. Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce
  6. Mobile Commerce and Ubiquitous Computing
  7. Social Commerce
  8. Marketing and Advertising in E-Commerce
  9. E-Commerce Security and Fraud Protection
  10. Electronic Commerce Payment Systems
  11. Order Fulfillment along the Supply Chain
  12. EC Strategy, Globalization, and SMEs
  13. Implementing EC Systems: From Justification to Successful Performance
  14. Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce
  15. Mobile Commerce and Ubiquitous Computing
  16. Social Commerce
  17. Marketing and Advertising in E-Commerce
  18. Electronic Commerce Payment Systems
  19. Order Fulfillment along the Supply Chain

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