People Innovation Excellence

SOCIAL AND DIGITAL MEDIA WRITING (2 CREDITS)

Learning Outcomes:

On successful completion of this course, student will be able to: define the characteristics of Social and Digital Media Writing; differentiate between digital and analog media and writing; Write effectively for social and digital media.

Topics :

  1. Foundations: On Writing Well;
  2. Digital Media Versus Analog Media;
  3. Writing for Digital Media: Strategies;
  4. Tools and Techniques;
  5. How to Write Things People Want to Share;
  6. Things to Avoid when Writing for Social Media;
  7. Review and Practice;
  8. Contexts: Blogito, Ergo Sum: Trends in Personal Publishing;
  9. Journalism in a Digital Age;
  10. Public Relations in a Digital Age;
  11. Steps for Better Blogging;
  12. Navigating The Legal Landscape;
  13. Afterword: Core Values of Online Journalism.

 


Published at : Updated

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