TOURISM INNOVATION AND PRODUCT DEVELOPMENT (2 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: LO1 – design Design physical / visual representation and constructive breakthrough of business ideas; LO2 – describe Challenges and dilemmas of Tourism studies; LO3 – classify Management of tourism innovation, music and night life; LO4 – analyze Future trends in tourism innovation.

Topics:

1. Tourism innovation: the role of technology, sustainability and creativity;
2. Pro-environmental culture and behavior to promote sustainable golf courses: the case study of “La Galiana”;
3. Challenges and dilemmas of tourism studies for the 21st century: is tourism in bias of disappearance?;
4. Understanding the role of heritage tourist experience: a netnographic research in Italy;
5. Management of tourism innovation, music and nightlife: case study;
6. Employees’ social capital, self-efficacy, and turnover intention: a study in the context of tourism and hospitality;
7. Sustainability and tourism: cluster analysis on the effectiveness of the Porter hypothesis in the European aeronautical sector;
8. Tourism in low density areas: a review of coastal and rural development practices;
9. Visiting gardens in Portugal: profiling the historic gardens visit and visitors;
10. Competition and Innovation;
11. Future trends in tourism innovation;
    1.1 Introduction to Prototype Development II;
    3.1 Documentation;
    5.1 Feedback;
    7.1 Product / Service Prototype;
    8.1 Key Partnership;
    10.1 Finance & Perceptual Map;
    13.1 Infographic;
12. Entrepreneurship and Innovation;
13. Use of Natural Resources and Co-Efficiency in Tourism;
14. Tourism Between National Tourism System;
15. Presentation.