People Innovation Excellence


Learning Outcomes:

Upon completion of this course, students are expected to be able to: explain principles and central ideas of different communication theories; compare different perspectives in communication and media studies; apply different communication theories in real life; evaluate advantages and disadvantages of different communication theories applied to specific communication problems; and review the application of theories in different communication situations.


Introduction to the theory of communication; the function and the elements of mass communication; models in mass communication; the theories of mass communication; the effects of mass communication; mass communication ethics; the benefits of mass media; the important aspects of mass media; language perceptions and issues in mass media; communication media in modern society; and communication networks. The class provides a working knowledge of theories that explain the broad range of communication phenomena; discusses what these theories say about the communication process and the relationship among the leading ideas in communication; introduces principles and central ideas of important theories they are likely to encounter in the communication discipline; overviews a brief history of how the communication discipline is developing; explores classic as well as the newest thoughts in communication; and explores the practical, engaging, and relevant ways in which these theories operate in our lives.

Prerequisite(s): None

Published at : Updated

Periksa Browser Anda

Check Your Browser

Situs ini tidak lagi mendukung penggunaan browser dengan teknologi tertinggal.

Apabila Anda melihat pesan ini, berarti Anda masih menggunakan browser Internet Explorer seri 8 / 7 / 6 / ...

Sebagai informasi, browser yang anda gunakan ini tidaklah aman dan tidak dapat menampilkan teknologi CSS terakhir yang dapat membuat sebuah situs tampil lebih baik. Bahkan Microsoft sebagai pembuatnya, telah merekomendasikan agar menggunakan browser yang lebih modern.

Untuk tampilan yang lebih baik, gunakan salah satu browser berikut. Download dan Install, seluruhnya gratis untuk digunakan.

We're Moving Forward.

This Site Is No Longer Supporting Out-of Date Browser.

If you are viewing this message, it means that you are currently using Internet Explorer 8 / 7 / 6 / below to access this site. FYI, it is unsafe and unable to render the latest CSS improvements. Even Microsoft, its creator, wants you to install more modern browser.

Best viewed with one of these browser instead. It is totally free.

  1. Google Chrome
  2. Mozilla Firefox
  3. Opera
  4. Internet Explorer 9