CREATIVE AGENCY INDUSTRY (2 SCU)

Learning Outcomes:

Upon successful completion of this course, students are expected to be able to: differentiate between various creative agencies; assess new emerging careers in line with their personal interests within the entertainment communications industry; and develop the ability to predict future trends within the industry.

Topic:

Creative Agency Industry is a course that exposes students to the local creative agency industry, including company visits and location visits, exploring different job opportunities and new emerging careers. Students will be able to align lessons learned about the various creative agencies to their personal career goals.

Prerequisite(s): Introduction to Public Relation and Creative Advertising