DESIGN & PROMOTION (6 SCU)
Learning Outcomes:
Upon successful completion of this course, students are expected to be able to: apply promotional strategies to a variety of case studies; develop visual design ideas in order to promote products or services for digital and non-digital publications; formulate visual designs and promotions to create a clear branding strategy; and analyze to which extent their efforts are successful.
Topics:
Students will learn about how a variety of media utilizes graphic designs in order to strengthen their branding and their promotional strategies. The course will include company or guest visits in order to bring the topic closer to the students.
Pre-requisite(s): None.
SOCIAL MEDIA
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