Business Communication (2 Credits)
Learning Outcomes:
Illustrate building blocks for effective messages and creating goodwill in business communication, Give examples of how to create letters, e-mail, web writing and to polish them in writing, Demonstrate basic concepts and practices in interpersonal communication, Analyze business research, reports, and visual presentation of research result and job hunting process
Topics:
- Business Communication, Management and Success and Adapting Your Message to Your Audience, Communicating Across Culture & You-Attitude, Positive Emphasis & Readers Benefits, Planning, Writing, and Revising & Formats for Letters and E-mail Messages, Informative and Positive Messages
- Negative Messages Persuasive Messages
- Working and Writing in Teams & Planning, Conducting, and Recording Meetings
- Designing Documents, Slides, and Screens & Making Oral Presentations
- Proposals and Progress Reports
- Finding, Analyzing, and Documenting Information & Short Reports
- Researching Jobs & Résumés
- Job Application Letters & Job Interviews
- Cases for Communicators “Waterless Wonder!”
SOCIAL MEDIA
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