People Innovation Excellence

BUSINESS COMMUNICATION (4 Credits)

Learning Outcomes:

Illustrate building blocks for effective messages and creating goodwill in business communication, Apply the building blocks for effective messages and creating goodwill in written and spoken business communication, Analyze written and spoken business communication in case studies using various of concepts and theories of business communication, Create effective written and spoken business communication

Topics:

  1. Job Application Letters & Job Interviews
  2. Working and Writing in Teams & Planning, Conducting, and Recording Meetings
  3. You-Attitude, Positive Emphasis, & Readers Benefits
  4. Communicating Across Culture
  5. Business Communication, Management, and Success & Adapting Your Message to Your Audience
  6. Informative and Positive Messages, Negative Messages, & Persuasive Messages
  7. Proposals and Progress Reports; Finding, Analyzing, and Documenting Information; & Short Reports
  8. Designing Documents, Slides, and Screens
  9. Planning, Writing, and Revising & Formats for Letters and E-mail Messages
  10. Researching Jobs & Résumés

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