CRISIS MANAGEMENT (2/2)
Learning Outcomes:
On successful completion of this course, student will be able to:
- Identify strategic issues in Public Relations area
- Analyze issues using Public Relations Concepts
- Construct campaign to solve the issues
Topics:
- Crisis Management Knowledge and Effect
- Effects of the Online World on Crisis Communication and Crisis
- Proactive Management Functions and Crisis Management
- The Crisis Prevention Process
- Crisis Preparation (1) : Selecting and Training a Crisis Management Team
- Crisis Preparation (1) : Selecting and Training a Spokesperson
- Crisis Preparation (2) : Developing a Crisis Management Plan
- Crisis Preparation (2) : Reviewing the Crisis Communication System
- Crisis Recognition (1) : Selling the Crisis & Crisis and Information Needs
- Crisis Recognition (2) : Information Gathering
- Crisis Response : Form & Content
- Crisis Response : Crisis Response and Strategies
- Postcrisis Concern
- Effects of the Online World on Crisis Communication and Crisis
- Proactive Management Functions and Crisis Management
- The Crisis Prevention Process
- Crisis Preparation (1) : Selecting and Training a Crisis Management Team
- Crisis Preparation (2) : Developing a Crisis Management Plan
- Crisis Preparation (3) : Reviewing the Crisis Communication System
- Crisis Recognition (1) : Selling the Crisis & Crisis and Information Needs
- Crisis Recognition (2) : Information Gathering
- Crisis Response : Form & Content
- Postcrisis Concern
- Crisis Management Knowledge and effect
- Effects of the online world on crisis communication and crisis
- Proactive Management Functions and Crisis Management
- The Crisis Prevention Process
- Crisis Preparation (1) : Selecting and Training a crisis management team
- Crisis Preparation (1) : Selecting and Training a spokesperson
- Crisis Preparation (2) : Developing a crisis management plan
- Crisis Preparation (2) : Reviewing the crisis communication system
- Crisis recognition (1) : selling the crisis & crisis and information needs
- Crisis Recognition (2) : Information Gathering
- Crisis Response : Form & Content
- Crisis Response : Crisis response and strategies
- Postcrisis Concern
- Effects of the online world on crisis communication and crisis
- Proactive Management Functions and Crisis Management
- The Crisis Prevention Process
- Crisis Preparation (1) : Selecting and Training a crisis management team
- Crisis Preparation (1) : Selecting and Training a spokesperson
- Crisis Preparation (2) : Developing a crisis management plan
- Crisis Preparation (3) : Reviewing the crisis communication system
- Crisis recognition (1) : selling the crisis & crisis and indormation needs
- Crisis Recognition (2) : Information Gathering
- Crisis Response : Form & Content
- Crisis Response : Crisis response and strategies
- Postcrisis Concern
SOCIAL MEDIA
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