CRISIS COMMUNICATION (2 CREDITS)

Learning Outcomes:

On successful completion of this course, students will be able to: LO1 – explain element of crisis management in organization.; LO2 – Discuss effective communication strategy for organizational crisis.; LO3 – analyze the case study about crisis communication in organization.

Topics:

1. Crisis Management Knowledge;
2. Risk Management and Anatomy of a Crisis;
3. Operation Response of Crisis;
4. The Role of Leadership and employee in Crisis;
5. Crisis Case Studies;
6. The Crisis Prevention Process;
7. Crisis Preparation 1;
8. Crisis Preparation 2;
9. Crisis Recognitions;
10. Crisis Manual Book;
11. Crisis Response;
12. Crisis Evaluation;
13. Crisis Impact and Recovery.