People Innovation Excellence

Entertainment Business (2 SCU)

Learning Outcomes

Upon successful completion of this course, the students will learn about the business and media industries that focused on marketing, management, and entertainment studies. Students will learn about the creativity, leadership, and strategy in the entertainment business.

Topics

Entertainment business, entertainment business management, entertainment marketing, entertainment advertising, entertainment finance, entertainment communication and public relations, entertainment market research.

Pre-requisites: None


Published at : Updated

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