Business Communications – 2 scu

Learning Outcomes

Upon successful completion of this course, students are expected to develop cultural competency by understanding and appreciating cultural norms, values, and communication styles, as well as enhance their ability to communicate effectively with individuals from diverse backgrounds in a corporate environment using AI tools. They will also cultivate teamwork skills, including active listening and conflict resolution, fostering an environment where diverse perspectives are valued and integrated, while utilizing AI tools to enhance collaboration. Additionally, students will develop effective communication skills, enabling them to confidently present themselves and convey ideas clearly and respectfully in a corporate context, with the support of AI tools.

Topics

1. Class Introduction: Professional Communication in a Digital, Social, Mobile World
2. Communication Challenge in Diverse, Global Marketplace
3. Foundation of Writing: Three Steps of Writing (Planning, Writing, Completing Messages)
4. Digital, Social, and Visual Media
5. Persuasion
6. Writing Negative Messages (Forum Week)
7. Elevator Pitch
8. Finding, Evaluating, and Processing Information
9. Planning, Writing, and Completing Reports and Proposals (Forum Week)
10. Building Careers: Writing Resume and Preparing for Job Interview
11. Presentation in Social Media Environments with Visual Tools
12. Guest Lecture Session (TBC)
13. Group Project Presentation