CREATIVE WRITINGS FOR COMMERCIAL (4 Credits)
Learning Outcomes:
On successful completion of this course, student will be able to:
- Explain the role of copywriting in creative advertising;
- Generate idea trough creative writing;
- Create ads through creative writing in several media.
Topics :
- Introduction to Copywriting
- Writing to get Attention
- Writing to Communicate
- Writing to Sell
- Getting Ready to Write
- Write Good Advertisement
- Writing for Social Media
- Writing Brochures, Catalogs, and Other Printed and pdf Sales
- Writing Online Ads Materials
- Writing Radio and TV Commercial and Video
- Presentation Technique
SOCIAL MEDIA
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