VISUAL COMMUNICATION DESIGN I (4 SCU)

Learning Outcomes :

Upon successful completion of this course, students are expected to be able to describe and explain graphic design as a study, art, and the future career in the field; identify, explain and apply basic principles of visual communication; communicate effectively with a range of audience; identify, describe and apply basic theory and techniques in graphic design; apply basic skills in using appropriate technology in graphic design; exhibit their work and contribute in giving positive and constructive feedback to the work of others.

Topics:

This studio course teaches basic terms, comprehensions, and layouts in the world of Graphic Design, such as brainstorming methods, thumbnail sketches, positive and negative spaces, cropping, etc. Students will have to submit a project, which includes manual sketches and exercises, projects gear for explorations and experimentations as well as each student’s personal interest. While taking the students through the graphic design process from concept to finished projects, verbal skills are also developed through critiques and class discussions.