FRANCHISE BUSINESS (4 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to:

apply the basic concept of Franchising Strategies
identify the Components of the Franchise Business Model
organize franchising opportunities to improve business performance

Topics

Introduction to Franchising
Fundamentals of Franchising
The Relevancy of Emerging Franchise Performance
Evaluating the Franchise Venture
Preparing for New Franchise Launch
Developing Franchisor Organizational Capabilities
Franchise System Development
Franchisor Support and Services
Franchise Relationship Management
Franchise Trends
Franchising and indonesia digital Literacy
Franchise Agreement in Indonesia
Franchise Development in Indonesia

Published at : 22 May 2024 Updated at : 28 July 2025

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