ENTREPRENEURSHIP II (2 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: Create an innovative business model; Generate business strategies to make a sustainable business; Assess the requirement for starting up a business.

Topics:

1. Introduction, Value Propositions, & Customer Segments;
2. Business Model Overview;
3. Channels & Customer Relationship;
4. Marketing;
5. Operational;
6. Key Resources, Key Activities, Key Partnerships;
7. Revenue Streams & Cost Structure;
8. Finance;
9. Prototyping;
10. Business Model Patterns;
11. Investment;
12. Intellectual Property Right;
13. Final Presentation.

Course Outline – ENTR6004