BUSINESS PLAN I (2 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: LO1 – Identify the objectives of a business plan; LO2 – Analyze the company prospect and business environment of a business plan; LO3 – Create the key planning components of a business plan.

Topics:

1. Understanding and Preparing a Business Plan;
2. Company Strategy and Business Model;
3. Business Plan Presentation;
4. Product (or Service) Development Plan;
5. Marketing Plan;
6. Operations Plan;
7. Competitor Analysis;
8. Market Analysis;
9. Company Description;
10. Management and Organization Plan;
11. Industry Analysis.