BUSINESS PLAN I (4 SCU)
Learning Outcomes:
On successful completion of this course, students will be able to: LO-1 : Identify the objectives of a business plan; LO-2 : analyze the company prospect and business environment of a business plan; LO-3 : Create the key planning components of a business plan.
Topics:
- Preparing a Business Plan
- Business Profile
- Professional Training
- Industry Analysis
- Market Analysis & Validation
- Competitor and Benchmarking Analysis
- Business Coaching 1
- Company Strategy and Business Model
- Integrated Marketing Plan
- Management and Organization Plan
- Business Coaching 2
- Operations Plan
- Innovation and Product/Service Development Plan
- Financial Plan
- Final Business Review & Presentation
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