CREATIVE AND CULTURAL ENTREPRENEURSHIP (2 SCU)
Learning Outcomes:
On successful completion of this course, student will be able to:
- Explain the relation of culture and entrepreneurship in the creative industries
- Analyze the creativity, culture, and entrepreneurship process in the business planning and development
- Apply the cultural and creative business concept in the business planning and development
Topics:
LEC (Lecture)
- Art, culture, and entrepreneurship
- Making the dream a reality: The Entrepreneurial Culture
- What are the creative industries?
- Researching competitors and customers
- The business of reativity
- Targeting the right customer
- Mastering the numbers
- Distributing and promoting your creative product
- Building social media relationships
- Creative industries fnancing model
- Grow your business
- Legal and management issues for growth
- The changing economic landscape
Published at :
SOCIAL MEDIA
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