People Innovation Excellence


Learning Outcomes:

Upon completion of this course, students are expected to be able to: demonstrate an ability in managing a fashion retail business; understand the standard of sales, services, and the process of maintaining sales reports; produce the correct sales strategies, sales reports, and sales management figures in the retail fashion business; analyze sales reports and the correct selling tools; communicate the retail management reports in an effective way to a range of audiences; and evaluate the efficiency of selling within the fashion industry.


This course is designed to guide students in managing a fashion retail business. This course emphasizes step-by-step guidance to manage a fashion store or boutique, as well as how to expand and manage it well. There are case studies and studies in the real world. Students analyze the success stories in fashion retail management. Students learn how to make good sales reports and other retail management reports.

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