FASHION TREND FORECASTING (2 SCU)
Upon successful completion of this course, students are expected to be able to: use appropriate methodology in fashion trend research; illustrate the upcoming trends by developing the design direction; write comprehensive fashion trend research and an observation report; analyze the factors influencing fashion trends; and deliver effective presentations in fashion trend forecasting topics.
The fashion trend forecasting module is a study to understand issues that are affecting design in order to analyze the upcoming trends. Students will learn how to do research on past and current market dynamics and project them into the future trends. Moreover, the fashion trend research and forecasting is invaluable to aspiring fashion people in the industry to be able to compete in the marketplace. Through research visits, students will learn not only how to capture the color and texture, but also how to translate more trends coming from societies and cultures. The output will produce a trend book prediction based on students’ journeys and analyses.
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