Technology and Infrastructure of e-Business (4 Credits)

Learning Outcomes:

Identify basic concept of technology and infrastructure e-business and e-commerce; Describe technology and infrastructure e-business and e-commerce; Explain e-business and e-commerce strategy and social issues; Analyze e-business and e-commerce in action

Topics:

1. Introduction to e-Commerce
2. E-Commerce infrastructure: the internet, web and mobile platform
3. B+E10uilding an e-commerce presence : websites, mobile and Apps
4. E-Commerce security and payment systems
5. Business model to ecommerce
6. E-commerce marketing and E-commerce advertising
7. Ethics, Law and e-commerce
8. Online Media, Social Network and Communities
9. E-Commerce retailing and services
10. B2B E-Commerce