Strategic Management

Learning Outcomes

On successful completion of this Course, students will be able to: Describe the basic model of strategic management, corporate governance, ethics and social responsibility; Interpret key success factors for external-internal scanning and industry analysis; Analyze strategic management as EFAS, IFAS and SWOT analysis, BCG; Arrange the strategy match the appropriate manager.

Topics

1. The Nature of Strategic Management
2. Corporate Governance
3. Ethics and Social Responsibility in Strategic Management
4. The Business Vision and Mission
5. The External Assessment
6. The Internal Assessment
7. Strategies In Action
8. Strategy Analysis and Choice
9. Implementing Strategies: Management and Operations Issues
10. Implementing Strategies: Marketing, Finance/Accounting, R & D, and MIS Issues
11. Strategy Review, Evaluation, and Control
12. How to Prepare and Present a Case Analysis
13. Strategic Issues in Managing Technology and Innovation
14. Cases in Strategic Management