Application and Applied eBusiness

Learning Outcomes

On successful completion of this course, students will be able to: Describe the application and implementation of E-Business concepts; Analyse the cases of E-Business in real business and or industry operation; Design the real simply E-Business application; Demonstrate the development of E-Business application; Choose a suitable E-Business application to implement in the real business cases

Topics

1. Introducing The B2B and B2C Companies (1)
2. Introducing The B2B and B2C Companies (2)
3. Hypertext Mark-Up Language (1)
4. Hypertext Mark-Up Language (2)
5. E-Business Infrastructure
6. A Roadmap for E-Business Strategy Implementation
7. Supply Chain Management and E-Procurement (1)
8. Supply Chain Management and E-Procurement (2)
9. Choosing The Appropriate E-Business Strategy for Interaction with Suppliers (1); Choosing The Appropriate E-Business Strategy for Interaction with Suppliers (2)
10. Customer Relationship Management and E-Marketing (1)
11. Customer Relationship Management and E-Marketing (2)
12. Choosing The Appropriate E-Business Strategy for Interacting with Customers (1)
13. Choosing The Appropriate E-Business Strategy for Interacting with Customers (2)
14. Change Management (1)
15. Change Management (2)
16. Analysis and Design for E-Business (1)
17. Analysis and Design for E-Business (2)
18. Implementation and Maintenance (1)
19. Implementation and Maintenance (2)
20. IT Impact on Business Models
21. IT Impact on Organizations
22. Choosing The Appropriate Strategy for The Internal Organization of E-Business Activities
23. Internal Analysis: E-Business Competencies as Source of Strengths and Weaknesses
24. Strategy Options in E-Business Markets
25. Creating and Capturing Value Through E-Business Strategies and The Value-Process Framework