eBusiness Strategy and Marketing

Learning Outcomes

On successful completion of this course, student will be able to: Describe the e-business strategy and marketing issues, Analyze e-business strategy and marketing cases, Design e-business strategy and marketing concept, Implement e-business strategy and marketing concept through a simple website

Topics

Basic Concept of e-Business
e-Business Strategy
e-Business Application
Online Market Research
Consumer Behavior
Building the Online Shop
Analysis & Design of e-Business
Interactive Communication Experiences
Internet as a Communication and Channel Resources
Online Advertising
Legal Issues and Security on the Internet
e-Business Infrastructure
e-Commerce & Online Business Strategic

Published at : 27 April 2012 Updated at : 03 May 2012

Periksa Browser Anda

Check Your Browser

Situs ini tidak lagi mendukung penggunaan browser dengan teknologi tertinggal.

Apabila Anda melihat pesan ini, berarti Anda masih menggunakan browser Internet Explorer seri 8 / 7 / 6 / ...

Sebagai informasi, browser yang anda gunakan ini tidaklah aman dan tidak dapat menampilkan teknologi CSS terakhir yang dapat membuat sebuah situs tampil lebih baik. Bahkan Microsoft sebagai pembuatnya, telah merekomendasikan agar menggunakan browser yang lebih modern.

Untuk tampilan yang lebih baik, gunakan salah satu browser berikut. Download dan Install, seluruhnya gratis untuk digunakan.

We're Moving Forward.

This Site Is No Longer Supporting Out-of Date Browser.

If you are viewing this message, it means that you are currently using Internet Explorer 8 / 7 / 6 / below to access this site. FYI, it is unsafe and unable to render the latest CSS improvements. Even Microsoft, its creator, wants you to install more modern browser.

Best viewed with one of these browser instead. It is totally free.