eBusiness Seminar
Learning Outcomes
On successful completion of this course, student will be able to: Define e-business and other related terms, Describe structurally and able to explain about e-business, Construct presentation about e-business and present it in front of class, Analyze e-business problems and issues and present it properly.
Topics
- Evolution and Strategy Framework of e-Business
- External analysis of e-Business
- Internal analysis of e-Business
- Problem Solving Method 1
- Strategy option in e-business markets
- Sustaining a competitive advantage
- Exploiting opportunities of new market spaces in e-business
- Problem Solving Method 2
- Creating and capturing value through e-business strategies
- Choosing the appropriate strategy for internal organisation of e-business activities
- Choosing the appropriate strategy for interaction with suppliers
- Choosing the appropriate e-business strategy for interacting with users
- Moving from wired e-commerce to mobile e-commerce
- Case Study and Presentation
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