Developing New Business Model & Business Plan

Learning Outcomes

After completing this course, students will be able to : Understand and explain the most common Business Model patterns, based on concepts from leading business thinkers; Understand, design, and implement a game-changing business model or analyze and renovate an old one; Understand at a much deeper level of customers, distribution channels, partners, revenue streams, costs, and core value proposition.

Topics

1. The Business Model Canvas, a tool for describing, analyzing, and designing business models
2. Business Model Patterns, based on concepts from leading business thinkers
3. Techniques to help you design business models
4. Re-interpreting strategy through the business model lens, and
5. A generic process to help design innovative business models, tying together all the concepts, techniques, and tools in Business Model Generation. The last section offers an outlook on five business model topics for future exploration; “the making of” Business Model Generation.