eBusiness Concept
Learning Outcomes:
On successful completion of this course, student will be able to: Explain concepts, classifications and types of e-business as well as its benefits and limitations; Differentiate characteristics and models of e-business; Design e-business applications; Analyze strategies for implementing e-business in organization
Topics:
- Overview of electronic commerce(EC)
- E- Marketplaces : Mechanism, Tools, and Impacts of EC
- Retailing in EC : Products and Services
- Consumer Behaviour, Internet Marketing, and Advertising
- B2B E-Commerce
- Mobile Computing and Commerce, and Pervasive Computing The Web 2.0 Environment and Social Network
- The Web 2.0 Environment and Social Network
- EC Payment Systems
- Fulfilling EC Orders and Other EC Services
- EC Strategy and Global EC
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