People Innovation Excellence

Introduction to Business (Management & Leadership)

Learning Outcomes

Upon successful completion of this course, students are expected to be able to describe and explain fundamental elements of business; define and review business principles and practices; communicate effectively with a range of audience both written and verbal form.

Topics

This course is designed for non Marketing students, as an introductory course to business management. It provides an overview of the business environment and the major management functions of business and how they relate to each other.

Pre-requisite: None

 


Published at : Updated

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