People Innovation Excellence

DIGITAL BUSINESS

Introduction:

Digital Business provides knowledge on how information technology can be a competitive advantage in business processes. In this minor program, students will learn about innovation in business processes, data management, and strategies that can support companies to become leaders in the digital era.

 

Course Distribution:

Fundamental Courses

Course SCU
ISYS6559003 Business Models and Technology Innovation 4
ISYS6557003 Business Data Management 4
ISYS6695003 Digital Marketing Analysis 4
STAT6200049 Practical Statistics for Digital Business 4
MGMT6352005 Digital Strategy 4
Total SCU 20

 

Supporting Courses

Course SCU
ISYS6560003 Success Factor for Leading Digital Transformation 2
MGMT6353005 Digital Finance 4
STAT6150049 Data Analytics Software 4
Total SCU 10

 


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