SERVICE MARKETING MANAGEMENT (4 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: Define the concept of service market; Explain the profitable service strategies; Apply the 7Ps of marketing to se...
BINUS University Curriculum Center
People Innovation Excellence
Courses
SERVICE OPERATION MANAGEMENT (2 Credits)
Learning Outcomes: On successful completion of this course, students will be able to: Define the basic knowledge of service operations management; Discuss the need of organization for service operati...
Service Oriented Architecture Foundation
Learning Outcomes: On successful completion of this course, students will be able to: Understand SOA Technology; Understand how to setup SOA Technologies differentiation; Applied reusable framework l...
SERVICE ORIENTED ENTERPRISE AND INNOVATION (4 Cred...
Learning Outcomes: On successful completion of this Course, students will be able to: LO1 - Design product innovation development; LO2 - Designing the service orientation, services layering; LO3 - An...
Services Information System
Learning Outcomes On successful completion of this course, students will be able to: Explain the types of service companies; Create the necessary stages in the system development; Analyze the informa...
SERVICES INFORMATION SYSTEM (2 Credits)
Learning Outcomes: On Successful completion of this course, students will be able to: Describe the business processes and concept of service information system; Analyze the information system in hosp...
Services Marketing
Learning Outcomes Upon successful completion of this course, students are expected to be able to explain the principles of service marketing, explain the influence of consumer behavior and expectatio...
SERVICES MARKETING (2 SCU)
Learning Outcomes : Upon successful completion of this course, students are expected to be able to: explain the principles of service marketing; explain the influence of consumer behavior and expecta...
SERVICES MARKETING (3 SCU)
Learning Outcomes : Upon successful completion of this course, students are expected to be able to explain the principles of service marketing, explain the influence of consumer behavior and expectat...
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