Research Methodology in Accounting and Finance (4)

Learning Outcomes :

1. Explain the concepts of research methodology and its elements, such as problem statement, literature review, conceptual framework, research variables and hypotheses development.
2. Differentiate the qualitative and quantitative approach.
3. Design research and hypothesis development.
4. Explain the process of data collection and analysis.
5. Prepare research proposal for quantitative and/or qualitative research approach.

Topics:

1. Introduction to Research & The scientific approach and alternative approaches to investigation
2. The broad problem area and defining the problem statement
3. The Critical Literature Review
4. Theoretical framework and hypothesis development
5. Elements of research design & Measurement of variables: Operational definition
6. Measurement: Scaling, reliability, validity
7. Sampling & Data collection methods: Observation
8. Data collection methods: Interview & Data collection methods: Questionnaires
9. Quantitative data analysis & Quantitative data analysis: Hypothesis testing
10. Qualitative data analysis & Research report