Methodology for Advanced Research (2 Credits)

Learning Outcomes:

On the successful completion of this course, students will be able to: demonstrate an understanding of the systematic process of research; design a research approach for specific issues in management, marketing, entrepreneurship, human capital, finance, and digital business; and apply appropriate approaches and techniques in developing data analysis

Topics:

1. Research Methodology and Research Problem Identification and Sampling Techniques;
2. Literature Review and Quantitative Research Design and Methods;
3. Quantitative Research Modeling; Advanced Analysis in Quantitative Research;
4. Qualitative Research Methodology, Designs, and Methods;
5. Qualitative Research Analysis and Reporting;
6. Mixed-Methods Research (MMR): Methodology, Designs, and Methods;
7. Presentation of research project.