People Innovation Excellence

TOURISM MANAGEMENT (2 SCU)

Learning Outcomes:

Upon successful completion of this course, students are expected to be able to explain the tourism system, evolution and its growth, explain tourism destinations and destination development, identify tourism products and tourist markets, explain the application of tourism marketing, analyse the impacts of economic, sociocultural and environment on tourism, explain the sustainable tourism and research in tourism.

Topic:

The course provides students with extended knowledge on the complexities and challenges of the tourism as a consequence of terrorism and security threats, health issues, natural events and the changing geo-political landscape, key tourism players (government, industry and individuals) and their roles in managing tourist systems in times of uncertainty, economic, sociocultural and environmental of tourism, sustainable tourism, and managing tourism.
Prerequisite: None


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