TOURISM FEASIBILITY STUDY (4 Credits)

Learning Outcomes:

On successful completion of this course, student will be able to: Identify the need to make the tourism industry sustainable; Recognize the need for sustainable tourism operators to have business-plan skills; Apply financial forecasting; Design tourism business plan.

Topics:

1. Modelling Destination Development;
2. Create a Mission Statement;
3. Conduct an External Review of the Environment;
4. Conduct an Internal Review of Your Business;
5. Assessing Impacts;
6. Financial Analysis;
7. Managing Business Risk.