THEMATIC TOURISM (2 Credits)
Learning Outcomes:
On successful completion of this course, student will be able to: Define types of thematic tourism activities and its purposes; Describe the concept of each type of Thematic Tourism activities through direct or indirect exploration of tourist attraction; Discover the current trends of thematic tourism; Classify type of thematic tourism activities.
Topics:
- Characterizing Tourist Destinations;
- Communicating the Destination Characteristics;
- Destination Image;
- Destination Choice;
- Conceptual Schemes.
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