HERITAGE TOURISM (4 SCU)
Learning Outcomes:
On successful completion of this course, students will be able to: identify The supply and demand sides of heritage; describe Global and local perspectives in theorizing and managing heritage tourism; apply Interpretation planning dan guiding; analyze Key academic concepts and debates in heritage tourism; Design physical / visual representation and constructive breakthrough of business ideas.
Topics:
- Introduction to Prototype Development II;
- Documentation;
- Feedback;
- Product / Service Prototype;
- Key Partnership;
- Finance & Perceptual Map;
- Infographic;
- Cultural Heritage and Tourism;
- Consumption of Culture: Heritage Demand and Experience;
- The Heritage Supply: Attraction and Services;
- Spatial Perspectives and Heritage Resources;
- Looking for Something Real: Heritage, Tourism and Elusive Authenticity;
- Tourism and the Politics of Heritage;
- The Need to Conserve the Past: The Impacts of Tourism;
- Protecting Legislation and Conservation Organization;
- Protecting the Past for Today: Heritage Conservation and Tourism;
- Telling the Story: Interpreting the Past for Visitors;
- Planning Principles, Sustainability and Cultural Heritage Destination;
- Marketing the Past for Today;
- Raising Revenue and Managing Visitors.
SOCIAL MEDIA
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