People Innovation Excellence

User Experience Research and Visual Design

Learning Outcomes:

  1. Able to apply user research methods and human-centered design principles to discover user problems, needs, and goals.
  2. Able to analyze information architecture and cognitive psychology principles to structure task flows that minimize user cognitive overload.
  3. Able to evaluate the usability and comfort of an interface design by conducting heuristic analysis and usability testing with target users.
  4. Able to create visual interface designs and interactive prototypes that integrate aesthetic elements (typography, visual hierarchy, and color) to satisfy both user needs and business objectives.

Topics:

  1. Introduction to the UX Ecosystem and Human-Centered Design
  2. Project Discovery and Research Planning
  3. Conducting User Research
  4. Research Synthesis and Persona Creation
  5. Information Architecture and Content Strategy
  6. Cognitive Psychology and Task Flows
  7. Heuristic Analysis for Design Evaluation
  8. Design Testing (Usability Testing)
  9. Visual Design Foundations (UI)
  10. Wireframing, Prototyping, and Design Systems

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