Providing world class business education to build the nation and to contribute to community development by means of:
- Educating BINUSIANs to develop exemplary characters through holistic approach.
Educating BINUSIANs to be ethical & innovative graduates with multiple skills to deal with business challenges using holistic approach.
- Resolving business and entrepreneurship issues with meaningful and relevant research.
Encouraging BINUSIAN to advance knowledge and practices with high quality research for resolving business and entrepreneurship issues.
- Fostering BINUSIANs through self-enrichment.
Nourishing BINUSIANs’ SPIRIT for improving personal and professional capabilities
- Empowering BINUSIANs to continuously improve business community.
Invigorating BINUSIANs to solve the business community challenges through academic and community service activities.
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